“It was my first chance to do it after the world championship. You cannot live with World Championship alone. You have to put that aside and play some tournaments and I was trying to get in to my frame of mind as well. But, suddenly it has been postponed. That was disappointing when I got the news. The thought of getting to play in tournaments starting from this September to January next year, however, seemed comforting.
Asked if he was worried signing endorsements like this, Anand said, “I think that you always endorse a company that share your values and approach things. Endorsements are considered exciting.”
Ravichandran, chairman of TVH, said, “We were on the lookout for a brand ambassador for some time and in world chess champion viswanathan Anand we found the perfect answer. All our customers will swear by our quality and ethical approach. TVH is entering into a new market segments by launching Quadrant, a super premium project in posh Adyar areas in Chennai.
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